Content for your email campaigns


When you are developing your email campaign, ask yourself if your content provides any value to your customers. Here are couple questions you can ask to yourself.

  • What are the top 5 questions that your customers ask?
  • What articles have you read recently that you found interesting?
  • Who was the most interesting customer that you helped in the last 6 months? What make them interesting?
  • What problems do you foresee your customers encountering this year? What will you be doing to solve this problem?
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